David Oh
How he built a hundred million dollar ecommerce business
20 Exclusive Videos
David Oh gives us insight into the most important factors contributing to the creation and growth of FabFitFun, a multi-million dollar ecommerce business.
About David Oh
David is the SVP of Growth at FabFitFun. He is responsible for various strategies to grow revenue and customers, including paid acquisition, optimization, and product development. David was formerly Head of Acquisition at BeachMint, and was head of product for Jewelmint.com (owned by BeachMint). He was responsible for cost-effective acquisition of all new members by testing, scaling, and growing various advertising channels.
Topics Covered
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How to build a million dollar eCommerce business
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Why storytelling is critical to e-commerce growth
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When first starting an e-commerce business do this...
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Keys to determining product/market fit
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How to find the best influencers for your brand
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How to choose the best social platform for your business
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How choosing the right influencer can lead to massive success
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How building a relationship with your customers leads to massive growth
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The ins and outs of influencer marketing
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The importance of creative testing and its impact on CPA
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How to use Facebook to gain valuable insights on your leads
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How data science can be used to improve sales
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How to communicate with customers effectively
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How to effectively optimize and maximize your advertising budget
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The best person to hire for influencer marketing
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Should you handle paid in house or hire out?
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Should you hire an agency to handle your online marketing?
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How FabFitFun leveraged social to achieve massive growth
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The best way to approach paid social when your just starting out
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Full interview
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