OPTin | Bill Gladstone | How I've generated 5 billion dollars in book sales

Bill Gladstone

How I've generated 5 billion dollars in book sales

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11 Exclusive Videos

Top literary agent shares how he helped start the Dummies Book Series and gives tips about how to write a best seller.

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About Bill Gladstone

Bill Gladstone founded Waterside Productions, Inc. in 1982 and has personally placed more than 5000 titles with dozens of publishers. He has represented stars of the technical world ranging from Peter Norton to Linus Torvalds and was responsible for selling the first “For Dummies” book, Dos for Dummies by Dan Gookin, which led to the phenomenal series, which now has sold over 200 million copies. Currently Mr. Gladstone personally represents individual authors such as spiritual teachers Eckhart Tolle, Dr. Barbara DeAngelis, and Neale Donald Walsch, radio talk show host Thom Hartmann, international peace advocate Dr. Ervin Laszlo, philanthropist Shari Arison, New York Times bestselling author Victor Villasenor, environmental activists Michael Tobias, Paul Ehrlich, Hunter Lovins, and many other outstanding authors and professionals dedicated to creating books which inspire and improve the world.

Topics Covered

  • 10,000 titles published: How I've generated 5 billion dollars in book sales

  • How I became the agent of the For Dummies book series

  • How to hit the best-seller list

  • The secrets to the success behind Marie Kondo's "The Life-Changing Magic of Tidying Up" and other major best-sellers

  • Eckhart Tolle's "A New Earth": How it achieved the fastest rate of sales to date in the history of Penguin Random House

  • There are riches in the niches: Why you need to be specific in brand building and marketing

  • How I generated millions of dollars in computer books without owning a computer

  • The truth about book marketing: Debunking the myth that it's your publisher's job

  • Tips to help you determine whether you should self-publish or aim for a major publisher

  • Books are judged by their covers: The psychology behind the Dummies book covers

  • Full interview

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